We measure actual TV and radio exposure across platforms, in real-time, on individual level.
More precise TV and radio campaign ROI metrics
Our proprietary content recognition technology identifies audio and video content nearby our panelists smartphones with ground-breaking accuracy, to capture true exposure and impact.
Overlay media exposure data with opinions from our panelists to accurately measure ad effectiveness, campaign attribution and ROI with more precision and speed.
Real-time and cross platform audience metrics for
PANEL SYNC is the most advanced Audience Meter app ever made for iOS and Android. It performs content identification with significantly more efficiency and accuracy than other ACR solutions according to 3rd party technology benchmark tests.
Why we retain panelists
The solution performs -All DAY- content exposure measurement through our user’s smartphone microphone, without impacting privacy, data plans or daily battery. Our awarded audience meter app overcomes the known technology compliance and behavioral barriers. This enables us to build large panel samples for better audience data granularity, at significantly lower panel recruitment costs.
At Beatgrid, our belief is that brands and broadcasters should have TV and radio audience data at the speed and precision of digital media.
Spending over 3 years on R&D, we went beyond perfection to develop the most advanced audience meter app yet. We capture more exposure data, while keeping our panelist happy about privacy, data and battery concerns.